Past Event
Visual AIDS & the Red Ribbon: Creating an Icon
The Red Ribbon was created in 1991 by the Visual AIDS Artists' Caucus as a meaningful symbol of awareness and to show support and compassion for those living with AIDS and their caregivers. This Visual AIDS 30th Anniversary program animated the history of the Red Ribbon as an internationally recognized symbol of AIDS awareness, bringing together former members of the Visual AIDS Artists' Caucus and other artists and activists to reflect upon the Red Ribbon’s immense impact and the process of creating one of AIDS activism’s most widely known symbols.
The event featured archival images and video documentation of the Red Ribbon over the years. Highlighted prominently at the 1991 Tony Awards, the ribbon came to be worn widely by celebrities and was taken up internationally as a symbol of AIDS awareness, eventually being included on a US postage stamp and entering the permanent collection of the Museum of Modern Art as a design icon. As an artist/activist project, the ribbon has never been copyrighted so that it can circulate widely as a consciousness-raising symbol, and as the first wearable ribbon it has lead the way for many other color ribbons and awareness projects. The program took place at Performance Space New York, the former site of PS 122, where the Red Ribbon was originally conceived.
Speakers included:
Penny Arcade, member of the Visual AIDS Artists' Caucus.
Allen Frame, original Visual AIDS Artists' Caucus member who has worked to maintain the Red Ribbon’s history for decades.
Mondo Guerra, fashion designer and winner of Project Runway All Stars, who will provide contemporary reflections on the role of fashion and design to support artists and AIDS-related causes.
Marc Happel and Harvey Weiss, who originally coordinated the Celebrity Red Ribbon Calvacade, winner of best float in the 1992 New York City Pride March.
Hope Sandrow, artist and co-founder with artist Frank Moore of Red Ribbon Bees at the Park Avenue Armory Women’s Shelter, during which ribbon makers were compensated for creating Red Ribbons to be distributed widely by Visual AIDS.
Visual AIDS 30th Anniversary Programming was supported by a Humanities New York Action Grant.
Speaker Biographies:
Penny Arcade aka Susana Ventura is a performance artist, actress, writer, documentary video and theater maker. She was part of the Visual AIDS Artists' Caucus and present at the birth of the Red Ribbon.
Allen Frame is a photographer, writer and educator, represented by Gitterman Gallery in New York. He was a member of the Visual AIDS Artists' Caucus and was part of the group who created the Red Ribbon. He also co-created and toured the photo projection piece Electric Blanket about the AIDS pandemic.
Mondo Guerra is a designer and social influencer whose innovative style and bold prints have caught the fashion world’s imagination, while his truth and courage captured the hearts of fans around the world when he first revealed his HIV+ status on “Project Runway” Season 8. Mondo’s visual aesthetics often carry a social message that intersects his art with his advocacy. The Denver born artist was commissioned to create a custom World AIDS Day design for the 2015 Subaru Legacy that was revealed during Art Basel, Miami and is a spokesperson for Merck’s iDesign HIV/AIDS educational initiative.
Marc Happel has been designing costumes for stage and screen for the past 35 years, from Broadway, to Hollywood, to Wigstock, to the Metropolitan Opera, and now as Costume Director of NYC Ballet. As a member of the Visual AIDS Artists' Caucus, he collaborated on the creation and production of the Red Ribbon, and along with Harvey Weiss co-produced the Celebrity Ribbon Cavalcade, debuting it at the 1992 New York LGBTQ Pride March before taking it to multiple fund raising venues as an outreach tool for HIV/AIDS advocacy.
Patrick O'Connell was the Director of Visual AIDS during the early 1990s, when the Red Ribbon initially reached widespread international prominence.
Hope Sandrow is a conceptual artist whose multidisciplinary art practice is her ‘way’ of life, through the mediums of still, video, mixed media, installation, sculpture, new media, performance and social practice, presenting the natural history of everyday life. Her public art project Artist and Homeless Collaborative (1990–96) included posters with the Guerrilla Girls and the “Armory Ribbon Bee Project” with artist Frank Moore and Visual AIDS, discussed in her video interview with Artforum.com (2016).
Harvey Weiss is a painter, photographer, graphic artist, and decorative artist whose work has been exhibited and published in the U.S. and Europe. As a member of the Visual AIDS Artists' Caucus, he worked on such projects as Day Without Art, and The Archive Project, collaborated in creating and producing the Red Ribbon, and with Marc Happel co-produced the Celebrity Ribbon Cavalcade which he designed and they debuted at the 1992 New York LGBTQ Pride March before travelling to several benefit venues raising awareness of the HIV/AIDS crisis.
Related Events
Red Ribbon Launched |
Sunday, June 2, 1991 |
Celebrity Red Ribbon Calvacade |
Sunday, June 28, 1992 |
CFDA Special Award: The Red Ribbon |
Thursday, July 16, 1992 from 11:30am–12:30pm |
Seeing Red: The Red Ribbon (Pro or Con?) |
Wednesday, June 2, 1993 from 5:00pm–6:00pm |
Provocative Icons: The Red Ribbon and Design in AIDS Activism |
Friday, July 18, 1997 from 6:00pm–8:00pm |